Why Inbound Marketing? Did you know that 44% of online shoppers begin by using a search engine? A recent study showed that 97% of consumer research products or service online. I am sure that you knew that because that is what you are doing now. Online technology has changed the way consumers make buying decisions. Have you aligned the online presence of your company with the way consumers research and buy products and services? The way to achieve that goal is to begin using Inbound marketing.
In contrast with the old outbound marketing approach of buying ads, buying email lists, and praying for leads, Inbound marketing focuses on attracting the right company to your company through the creation of quality content that attracts consumer to you. Through the use of the proven Inbound marketing methodology, ManoByte can help you draw traffic to your website that you can convert, close, and delight over time.
The Inbound marketing methodology consist of 4 phase:
- Attract: Traffic Generation
- Convert: Lead Generation
- Close: Lead Nurturing
- Delight: Customer Engagement
All of this is done using fact based data analysis that is tied to a strong ROI. As our name implies, ManoByte is here to assist your Inbound Marketing, Analytics, Networking, and Online needs.