Required a structured service hub for their customer support tickets
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Case Study: HubSpot Service Hub
Optimizing Customer Support with HubSpot Service Hub
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Industry
Information Technology
15-30 Employees
United States
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Software
HubSpot Service Hub,
Custom Integration
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OVERVIEW
Enhancing Customer Support Operations with HubSpot Service Hub
An industrial software company partnered with ManoByte to implement HubSpot Service Hub to streamline their customer support operations. The goal was to improve their service pipeline tracking, establish clear SLAs, and gain relevant metrics.
Technology Stack and Integrations- HubSpot Service Hub
- Portal Integration
- Knowledge Base, Licensing, and User Guide
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Challenges
Before partnering with ManoByte, the company faced several challenges:
No true process for tracking and managing support tickets
Relied on email and Excel spreadsheets for managing their service pipeline, which was inefficient and prone to errors
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THE SOLUTION
Comprehensive HubSpot Service Hub Solution Transforms Customer Support Operations
ManoByte implemented a comprehensive solution using HubSpot Service Hub. This involved setting up a structured service pipeline to manage support tickets effectively, creating custom properties and automations for ticket tracking and resolution, and utilizing HubSpot’s customer portal for seamless interaction. Additionally, forms for ticket submission were developed, and the ticketing system was integrated with the Account Portal, linking it to the Knowledge Base, Licensing, and User Guide. This setup enhanced the company’s ability to manage customer support efficiently and gain valuable insights into their service operations.
Implemented a robust service pipeline within HubSpot
Established clear Service Level Agreements (SLAs)
Gained analytics on ticket types and service team performance
Improved the tracking and resolution of customer support tickets
PROVEN PROCESS
The ManoByte Methodology®
The success of this project can be attributed to the ManoByte Methodology, which includes five detailed and structured phases:
Strategy
Conducted process discovery and developed a strategic plan.
Configuration
Configured HubSpot settings and integrated existing systems.
Change Management
Prepared and supported stakeholders for a smooth transition to the new system.
Development
Custom development and integration with the Account Portal.
Implementation
Configured Service tools, developed forms, and ensured data cleanliness.
Rollout
Tested the system, provided training, and ensured a successful launch.
IMPLEMENTATION PROCESS
Seamless Implementation of HubSpot Service Hub
Steps involved in the implementation process:
Conducted a thorough discovery and strategy phase to understand the company's needs
Set up HubSpot Service Hub for customer support operations, including pipeline creation, custom properties, and automations
Configured the customer portal to enhance customer interaction
Developed forms for ticket submission and tracking
Integrated HubSpot with the Account Portal to link ticketing with the Knowledge Base, Licensing, and User Guide
Provided training and support for smooth adoption of the new system
THE RESULTS
Comprehensive Solution Enhances Customer Support Operations
ManoByte delivered a robust solution that helped optimize customer support operations. The integration of HubSpot Service Hub, along with automation and improved ticket tracking, significantly enhanced the ability to provide efficient and effective customer support. A key factor in the project's success was our comprehensive Change and Risk Management Approach. By proactively identifying potential risks and implementing strategies to mitigate them, we ensured a smooth transition and adoption of the new system. Our structured approach to managing change helped the company seamlessly adapt to the new processes, minimizing disruptions and enhancing overall productivity.
Positive Outcomes:
A streamlined and automated service pipeline within HubSpot
Clear SLAs established for customer support
Improved tracking and resolution of support tickets
Enhanced insights and analytics on service team performance and ticket types
Transition from email and Excel-based tracking to a centralized, automated system
Ready to transform your business?
Schedule a consultation with ManoByte today, and let us help you navigate the path to success!
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