Difficulty filling residential buildings
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Case Study: Vista Springs
Vista Springs Boosts Occupancy with Custom HubSpot Solutions
![Vista Srpings-Hero Circle](https://www.manobyte.com/hs-fs/hubfs/Images/Site%20Images/Vista%20Srpings-Hero%20Circle.png?width=400&height=400&name=Vista%20Srpings-Hero%20Circle.png)
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![Change Management Change Management](https://www.manobyte.com/hs-fs/hubfs/Change%20Management.png?width=60&height=60&name=Change%20Management.png)
Industry
Senior Living
201-500 Employees
United States
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![System Integration System Integration](https://www.manobyte.com/hs-fs/hubfs/images/Icons/System%20Integration.png?width=60&height=60&name=System%20Integration.png)
Software
HubSpot,
Birdeye
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OVERVIEW
Transforming Digital Engagement for Vista Springs
Vista Springs, a luxury senior living community, partnered with ManoByte to enhance their digital engagement and marketing operation strategies. The goal was to fill more residential buildings by improving lead management, onboarding processes, and maintaining their luxury brand image.
Technology Stack and Integrations- HubSpot Marketing Hub
- HubSpot Sales Hub
- Birdeye Integration
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Challenges
Before partnering with ManoByte, Vista Springs faced several challenges:
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Inefficient lead management and onboarding processes
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Need for cohesive content and marketing strategies to reflect their luxury brand
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THE SOLUTION
Comprehensive Digital Transformation and Sales Enablement
ManoByte provided a complete digital transformation for Vista Springs, focusing on improving lead generation and conversion rates through strategic HubSpot integrations and targeted marketing campaigns. The solution maintained the luxurious brand image while enhancing digital engagement.
Enhanced digital engagement with targeted content and marketing campaigns
Provided ongoing training and support for staff
Implemented HubSpot integrations for seamless lead management and onboarding
Maintained luxury brand image through cohesive digital strategies
PROVEN PROCESS
The ManoByte Methodology®
The success of the Vista Springs project can be attributed to the ManoByte Methodology, which includes five detailed and structured phases:
![Strategy (1)](https://www.manobyte.com/hubfs/Images/Site%20Images/Strategy%20(1).png)
Strategy
Process discovery for Vista Springs and developed a strategic plan.
![Configuration](https://www.manobyte.com/hubfs/Images/Site%20Images/Configuration.png)
Configuration
Configured HubSpot Marketing Hub, and Sales Hub settings to align with Vista Springs' needs.
![Change Management](https://www.manobyte.com/hubfs/Images/Site%20Images/Change%20Management.png)
Change Management
Preparing and supporting stakeholders for a smooth transition to the new system.
![Development](https://www.manobyte.com/hubfs/Images/Site%20Images/Development.png)
Development
Implemented Birdeye and HubSpot Marketplace integrations.
![Implementation](https://www.manobyte.com/hubfs/Images/Site%20Images/Implementation.png)
Implementation
Executed the strategy, ensuring efficient lead management and onboarding processes.
![Rollout (1)](https://www.manobyte.com/hubfs/Images/Site%20Images/Rollout%20(1).png)
Rollout
Tested the system, provided training, and ensured a successful launch.
IMPLEMENTATION PROCESS
Efficient Marketing Operations Strategy for Vista Springs
Steps involved in the implementation process:
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Conducted a thorough discovery and strategy phase to understand Vista Springs’ needs
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Configured HubSpot for marketing, sales, and content management
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Implemented Birdeye integration for enhanced customer engagement
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Provided training and support for seamless adoption of the new system
![Case Study Vista Springs - Birdeye](https://www.manobyte.com/hubfs/Images/Case%20Studies/Case%20Study%20Vista%20Springs%20-%20Birdeye.png)
THE RESULTS
ManoByte’s Custom Solutions Enhance Vista Springs’ Occupancy Rates
ManoByte delivered a comprehensive digital transformation solution that helped Vista Springs improve their online presence, lead management, and customer conversion rates. The strategic use of HubSpot and targeted content significantly boosted Vista Springs’ ability to attract and retain new residents.
Positive Outcomes for Vista Springs:
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Increased occupancy rate by 14%
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Improved lead management and onboarding processes
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Increased number of tours scheduled through targeted marketing campaigns
![shark-fin](https://www.manobyte.com/hubfs/Images/Site%20Images/shark-fin.png)
Cohesive brand image across all communities
Ready to transform your business?
Schedule a consultation with ManoByte today, and let us help you navigate the path to success!
Resources
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Unlock the power of Artificial Intelligence to revolutionize your business processes. This comprehensive guide provides a step-by-step approach to integrating AI into your workflows, enhancing decision-making, optimizing customer service, and driving operational efficiency. Ideal for businesses ready to embrace the future of automation.
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Is your business ready for AI? Our AI Readiness Checklist is designed to help you evaluate your current infrastructure, identify key areas for improvement, and prepare your organization for successful AI integration. Download this essential tool to ensure your business is set up for AI-driven success.
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Unlock the full potential of your HubSpot CRM with our expert guide. This eBook offers actionable strategies to build a strong foundation, automate processes, leverage advanced analytics, and continuously improve your HubSpot setup. Perfect for businesses looking to enhance their CRM efficiency and drive growth.
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Discover how to effectively manage organizational change and achieve successful CRM implementation with our comprehensive eBook. Packed with expert insights and practical strategies, this guide covers everything from assessing organizational readiness to sustaining long-term adoption.
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Maximize the power of your sales data with our in-depth eBook, "Comprehensive Guide to HubSpot Sales Reports." This guide provides detailed insights into HubSpot’s sales reporting tools, including setup, customization, and best practices for data analysis.
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Identify the journey customers take from stranger to brand advocate. This guide offers strategies to create smarter marketing communications and effectively communicate the value of marketing to company leadership, ensuring alignment and success.
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Your current customers are incredibly valuable to your business's success. This step-by-step guide provides actionable strategies and best practices for a re-engagement program that will strengthen customer loyalty and enhance their connection with your brand.