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Emily Buchan

Emily is our Senior Implementation Specialist and creates website content and marketing content. She has 30+ certifications from the HubSpot Academy.

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      5 Ways to Enhance Your Partner Marketing Program

      Marketing in an indirect sales channel is no easy feat. The channel manager has little visibility to their end users, and they have to rely in part on...
      Marketing

      6 Ways Building Materials Manufacturers Can Reduce Costs

      As a building materials manager, you're already well aware that every penny counts. You're dealing with an incredible amount of uncertainty given ever...
      Technology

      How Much Does a Manufacturing CRM Implementation [Actually] Cost?

      One of the most important things to understand about your customer relationship management (CRM) software is that there will be more to the cost than ...
      Sales | Technology

      Essential Tips to Minimize Risk of Loss in Building Materials Manufacturing

      As a business owner, it's natural to want to do everything in your power to prevent damage to your products while they're in transit. Still, despite y...
      Process

      How Influencers Can Improve Your Building Materials Marketing Success

      When you think of the most popular social media influencers, what comes to mind? More than likely it's video game streamers, beauty gurus, and artists...
      Marketing

      How to Improve Channel Partner Engagement

      When you communicate with your distribution partners, do you talk to them or do you talk at them? Think of the last time you were on a plane—did you l...

      Production Planning: Mistakes To Avoid in Building Materials Supply Chain Management

      It's safe to say that mistakes in supply chain management can be costly—especially when it comes to important areas like production planning and sched...
      Process | Technology

      The 7 Best PRM Softwares for Building Materials Manufacturers in 2021

      Getting a new PRM system may seem like an overwhelming task for a manufacturing company working to improve digitization. There are a plethora of softw...
      Marketing | Channel Partner Management | Technology

      4 Tips To Increase Building Materials Sales Using Partner Incentives & Rewards Programs

      Not all of your partners are created equally. There is no "one size fits all" box, meaning that your sales incentive ideas should be varied enough to ...

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