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Business Process Automation Insights

Strategic insight on how to improve efficiency, optimize human resources, and lower operational costs.

      How to Sell LED Lighting [New and for Retrofitting]

      LED lighting is an energy-efficient solution for anyone using artificial indoor or outdoor lighting. However, the benefits beyond energy-efficiency of...
      Marketing | Sales | Process

      How to Sell Luxury Plumbing Fixtures

      Luxury plumbing fixtures have beauty and sophistication that can elevate the appearance of a kitchen or bathroom. They feature unique designs, unusual...
      Marketing | Sales | Process

      Content Marketing Strategies For Building Products Manufacturers

      Matt Lee, founder of Lead Generation Experts and fellow specialist in the building materials sector, joins us on Building Materials Marketing Unboxed....
      Marketing | Podcast

      The Ultimate Guide to Trade Shows for Building Materials Manufacturers

      If you’ve attended a trade show, either as an exhibitor or a regular attendee, you may have come back exhausted with a pile of business cards and wond...
      Marketing

      Mark Mitchell Hosts Kevin Dean on Building Materials Sales and Marketing

      On July 8, 2021 Mark Mitchell hosted our very own Kevin Dean on his podcast for building materials sales and marketing executives. The pair addressed ...
      Podcast

      Applying the Principles of GAF's Digital Transformation to Your Indirect Sales Strategy

      Brian Baker, former Senior Manager and Digital Product Owner for GAF for 9 years and an employee for 14 years, shares his behind the scenes experience...
      Podcast

      Build-to-Rent: What Building Products Manufacturers Need to Know

      Because the Build-to-Rent market is expanding, building materials manufacturers need to stay on their toes to refine their messaging and sales playboo...

      What is a PRM? +4 Best Use Cases of a Partner Portal for Manufacturers

      PRM or Partner Relationship Management is any combination of strategies, methodologies, software, or web applications that businesses using a distribu...
      Channel Partner Management | Technology

      8 Functions of a Channel Partner Portal

      As brands increasingly use channels, partnerships, and alliances as a primary vehicle to reach customers, managing these relationships in a consistent...
      Process | Technology

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